Privacy
Effective Date: January 1, 2023
Label 51 Recordings is the world leader in music-based entertainment. We are the home for music’s greatest artists, innovators, and entrepreneurs. As digital technology transforms the world, our unwavering commitment to lead by developing new services, platforms, and business models for the delivery of music and related content empowers innovators and enables new commercial and artistic opportunities to thrive.
As part of this mission, Label 51 Recordings operates websites, applications, stores, and other services (referred to in this privacy policy as “Apps”) to help our artists stay connected with fans in new and exciting ways.
This privacy policy describes Label 51 Recordings’ data practices, including the collection, use, and sharing of data through Apps that link to this privacy policy, as well as the choices and rights you have to control those data practices.
WHO WE ARE
Apps that link to this privacy policy are operated by Label 51 Recordings, located at 1580 N. Logan St. Ste 600 Denver, CO 80203. In this policy, “Label 51 Recordings,” “we,” and “our” refer to this entity, which acts as a data controller and is responsible for the processing of personal data through the Apps under applicable privacy and data protection laws.
Other entities within the Label 51 Recordings family of companies may receive or process data in connection with the operation of the Apps, including Label 51 Commercial Services, Inc., Label 51 Recordings, Inc., and Label 51 Recordings Services, Inc., all of which are also located at 1580 N. Logan St. Ste 600 Denver, CO 80203. If applicable, each of these entities separately makes the disclosures in this privacy policy.
Apps may be operated on behalf of artists and/or partners who may process personal data in connection with the Apps. In such cases, we will disclose the relevant third parties on the Apps and/or at the point of data collection.
CONTACT US
For questions or comments about this privacy policy, our data practices, or requests regarding your privacy rights, please submit them through our Privacy Request Form by clicking here. Please note that we can only respond to requests related to our data practices through this form.
For all non-privacy-related questions, please refer to our FAQ for information on how to contact Label 51 Recordings.
You can also contact Label 51 Recordings’ Data Protection Officer by writing to Label 51 Recordings (ATTN: “Data Protection Officer”), 1580 N. Logan St. Ste 600 Denver, CO 80203, USA.
INFORMATION WE COLLECT
In our operation of the Apps, we collect the following categories of data:
Category of Information
What May Be Collected
How It Is Collected, Where Applicable
Information you choose to provide via the App or through other interactions with Label 51 Recordings, such as email, social media, SMS, telephone, or other methods
- Your name
- Country of residence
- Email address
- Phone number
- Login information, including certain social media profile information if you log in with a social media account
- Gender
- Age or date of birth
- Payment card information
- Billing and/or shipping address
- Clothing sizes or similar physical descriptions
- Personal description
- Photographs or images
- Comments
- Forms you fill out on our App, including subscribing to direct marketing, creating an account, searches, or linking a social media account
- Correspondence with us (emails, phone transcripts, or otherwise)
- Purchases or orders placed on the App
- Participation in forums, chats, or other social media functions on the App
- Entering a competition, promotion, or survey
- Reporting a problem on the App or requesting support
Information collected through your use of an App
- IP address and network information
- Location (based on IP lookup)
- User agent string including browser and OS version
- Language and time zone
- Identifiers set by cookies or similar tracking information (see cookies disclosure below)
- Unique device identifiers and hardware version
- Page response times
- Download or content errors
- Page interaction information (such as scrolling, clicks, and mouse-overs, length of visit, pages viewed)
- Methods used to browse away from the page
Visiting our App or interacting with us
Information collected from third parties
- Name
- Age or birthdate
- Address
- Phone number
- Gender
- Household income
- Device OS
- Brand affinities
- Consumer profile category
- Music intent scores
- Music concert spend category
- Music genre interests
In accordance with applicable laws, we may match and supplement the information you provide, such as your email address or phone number, with data held by third-party data providers or data brokers.
HOW YOUR INFORMATION MAY BE USED
We may use the information we collect to:
- Respond to requests and/or queries, including customer support queries
- Fulfill orders, process payments, and provide order-related updates
- Send requested marketing communications via email, SMS, or direct messages
- Advertise our products or the products of third parties that we believe may be of interest
- Create segments of users with similar features for ad targeting or seeding lookalike audiences
- Operate, measure, and audit online advertisements
- Build user profiles to assist us in understanding your interests, create marketing or advertising segments, and predict likely sales, marketing, or advertising outcomes
- Train AI or machine learning models that analyze or predict sales, marketing, or advertising outcomes
- Personalize and improve our Apps, products, and services
- Administer promotions, contests, or sweepstakes
- Operate and administer our Apps, including troubleshooting, data analysis, testing, research, statistics, and other internal operations
- Manage your access to our Apps, including notifying you of changes to the Apps
- Analyze usage of our Apps
- Secure our Apps and prevent fraud or other illegal activities
- Resolve disputes and/or enforce our agreements
- Comply with legal and regulatory obligations
HOW YOUR INFORMATION MAY BE SHARED
In compliance with applicable laws, we may share information about you with third parties to facilitate the uses described above, including:
- Our affiliates and joint venture partners that we have now or may have in the future
- Our business partners, suppliers, agents, and subcontractors who provide services on our behalf
- Relevant Label 51 Recordings artists and/or their representatives
- Other users where you leave comments or otherwise contribute content to an App
- Advertisers, advertising networks, and social networks
- As part of an actual or potential corporate sale, merger, or acquisition, or other transfer of all or part of Label 51 Recordings
- Pursuant to a subpoena, court order, governmental inquiry, or other legal process or as otherwise required by law, to protect our rights or the rights of third parties, or to protect the safety or security of any person or entity
- With your consent or as otherwise disclosed at the time of data collection or sharing
STORAGE AND RETENTION OF INFORMATION
We will retain the information we collect in accordance with applicable laws and as reasonably necessary for our processing purposes set out under this privacy policy, including the resolution of disputes, enforcement of agreements, securing the Apps, and to comply with our legal obligations. When personal data is no longer necessary for our purposes, we will delete or deidentify the data.
We will also take steps to ensure that the information we collect is treated securely and in accordance with this Privacy Policy. We have put in place technical and organizational procedures designed to safeguard the information we collect.
Unfortunately, the transmission of information via the Internet is not completely secure. Although we will do our best to protect the information we collect, we cannot guarantee its security.
DIGITAL ADVERTISING
We use third-party partners to enable targeted advertising on third-party social media platforms, websites, and mobile apps. These companies collect information through our Apps to target users and serve ads. Some of these ads may be personalized, meaning that these ads are intended to be relevant to you based on information the companies collect or receive about your use of our App and third-party sites and apps over time, including through the use of cookies and other tracking technologies.
Visit the DAA Webchoices tool at www.aboutads.info to learn more about targeted advertising and how to opt out of targeted advertising by companies participating in the DAA self-regulatory program. If you delete your cookies or use a different browser or mobile device, you may need to renew your opt-out choices exercised through the DAA Webchoices tool.
To opt-out of targeted advertising in mobile apps by companies participating in the DAA’s AppChoices program, you can download that app onto your device from https://youradchoices.com/appchoices. You can also limit data collection and use by third parties for targeted advertising in your mobile device settings, where available.
Note that electing to opt out will not stop advertising from appearing in your browser or applications. It may make the ads you see less relevant to your interests.
CHILDREN
Our apps are not directed toward children (as defined by local law), nor does Label 51 Recordings knowingly collect information from children (as defined by local law) without parental consent except where in compliance with applicable laws.
YOUR RIGHTS
You may have certain rights regarding our processing of personal data about you. These rights may include access to, rectification, erasure, and/or portability of your personal data. You can exercise these rights by contacting us as described in the “Contact” section. We may take steps to verify your identity before completing your request. Our verification measures vary based on the risk to the individual and may involve confirming access to the relevant email account, providing a government-issued ID or other identification documents, or providing other account details or information that indicates a valid request.
You may also be entitled, in accordance with applicable law, to lodge a complaint with a supervisory authority if you consider that our processing of your personal data infringes applicable law.
Specific information regarding rights related to data processing of European data and personal data about residents of California, Colorado, Virginia, Connecticut, and Utah can be found on our US State and European Rights page.
CHANGES TO OUR PRIVACY POLICY
Any material changes we may make to our privacy policy in the future will be posted here. Please check back frequently to see any updates or changes to our privacy policy.
COOKIES
Our Apps use cookies and other similar technologies to improve your experience and support targeted advertising. For the purpose of this Cookies Policy, cookies and other similar technologies (like scripts, plug-ins, tags, device fingerprints, Local Stored Objects, beacons, and pixels) are all referred to as “cookies.”
You can find more information about the cookies and other tracking technologies we use, the purposes for which we use them, and your choices in our Cookies Policy.
Last Updated: July 1, 2023″
Please note that this is a general privacy policy template, and you may need to customize it further to meet the specific needs and requirements of your business and applicable laws. It’s always a good idea to consult with a legal professional to ensure compliance with privacy regulations.
